
Initially, NYX released 22 shades, primarily featuring nude and medium tones. Recently, they expanded their collection with an additional 12 bold and deeper shades, bringing the total to 34 options. San Paulo is one of the original shades in this lineup.

The NYX Soft Matte Lip Cream boasts the following claims:
“Our silky smooth Soft Matte Lip Cream provides a burst of creamy color and dries to a beautiful matte finish. With surprising longevity, a lightweight feel, and delightful creaminess, it’s no wonder this pleasantly scented formula is a favorite among NYX enthusiasts.”

The packaging of the NYX Soft Matte Lip Cream features a matte plastic container in the shade of the cream inside. It is topped with a matte black screw-on cap, and the applicator is a standard sponge type. Upon opening, the first thing you’ll notice is the enticing scent reminiscent of vanilla cake batter, making it even more inviting to apply.

San Paulo is a shade that can appear quite differently depending on skin tone. From my observations on various individuals, it shows as a dark reddish pink on fair skin, transforms into a medium, slightly blue-toned pink on light to medium skin, while on medium to dark tones, it takes on a bright rosy pink hue.

On my light to medium complexion, I find it to be a great everyday lipstick option. The formula has a creamy, mousse-like consistency rather than being runny. The pigmentation is moderate, allowing for coverage in one dip of the applicator. However, I’ve noticed that it can apply a bit patchy with the original applicator, so I prefer using a lip brush for application. Since I have dry lips, I exfoliate and moisturize beforehand; otherwise, the Lip Cream can cling to dry spots and emphasize fine lines.

Upon initial application, the lip cream appears creamy and glossy, eventually drying to a completely matte finish in a couple of minutes with no shine. It’s worth noting that this product is not transfer-proof and will require reapplication after meals. I find it easy to touch up, as it goes on smoothly. Without eating, it comfortably lasts around 3-4 hours before gradually fading.

As more brands introduce their versions of liquid lipsticks, NYX’s Soft Matte Lip Cream stands out as an affordable and well-crafted option. With a diverse range of shades, it is sure to cater to various preferences.
You will appreciate it if you:
– Seek budget-friendly products
– Enjoy mousse-like liquid lipsticks
– Appreciate a variety of shades
– Believe it will complement your skin tone
You may want to avoid it if you:
– Prefer long-lasting liquid lipsticks
– Find the formula too drying for your liking
The NYX Soft Matte Lip Cream in San Paulo is a flattering option for many complexions and is accessible in major retailers that carry NYX products.
